Run The Jewels launch their own beer

Rap duo recently teamed up with Zack de la Rocha

Rappers Killer Mike and El-P
Rappers Killer Mike and El-P performing

Run the Jewels have launched their own beer.

The North East style IPA named ‘Stay Gold’, after the ‘RTJ3’ track of the same was recently unveiled at the hip-hop duo’s first Terminal 5 show in New York City.

The duo have posted a video showing how the ale was put together, which you can view below.

It’s their second foray into fermentation after their 2013 partnering with Goose Island yielded a Belgian wheat ale.

The duo were recently joined by go-to collaborator Zack de la Rocha last month (January 19), during a politicised show at the Echostage in Washington DC.

Both acts joined forces for performances of ‘Kill Your Masters’ and ‘Close Your Eyes (And Count To Fuck)’.

Read more: Run the Jewels – The heroes we need in Trump’s America.

Killer Mike also played the group’s ‘Reagan’ track by starting a chant of: “Fuck Ronald Reagan/Donald Trump.” Midway through songs, he told the audience: “No matter who won, the day after tomorrow, this is our mother-fucking country. I don’t give a fuck who is president. This is our country. And what we will keep this republic going on is truth, honesty, integrity, love, and democracy.” 

The hip-hop duo recently released their new album ‘RTJ3’ three weeks early on Christmas Day. In our 5/5 review of the record, we wrote: “Amidst all the braggadocio and rapper-wounding one-liners, ‘RTJ1’ and ‘RTJ2’ always maintained a rage against machine, but the slow-motion horror-show of the last 12 months has focused Mike and El-P’s political ire like never before. Trump, police brutality, viral poverty and America’s accelerating descent into darkness are all grist for the mill – hip-hop has seldom sounded this righteous since Public Enemy.”

The band will be hitting Europe for a tour in March – calling at Belfast, Dublin, Manchester and London. Full dates are below. Tickets are on sale now.

Wed March 29 2017 – BELFAST Limelight
Thu March 30 2017 – DUBLIN Olympia Theatre
Fri March 31 2017 – MANCHESTER Albert Hall
Sat April 01 2017 – LONDON Roundhouse

Watch video

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